Comparison and contrast between Ice Today and The Mirror:
Feature of Ice Today:
Content: Informal, communication and technology
Adverts are of men’s products:
More adverts on foreign products and with foreign models e.g. Hugo Boss, Zara etc.
Lots of variations in terms of the themes of articles
Feature of Mirror:
Audience- women of 25-35
Adverts are of both men’s and women’s products
More adverts on local products with local models e.g. Chaiti, Seylon, Diamond World, Fargana Shakil etc.
Articles are on uniform theme, without much variation.
Targeted towards elite class
Cost 100 taka each
Contain lots of adverts